Post by account_disabled on Jan 8, 2024 3:42:37 GMT -5
The Nightmare Before Christmas is much more than the title of Tim Burton's legendary film; And this is a reality that many brands face; especially in this year, in which the pandemic has completely transformed the world as we knew it, becoming an accelerator of multiple trends, such as online shopping. Everything that brands had learned is no longer valid, 2020 has changed the rules of the game, which leads us to ask ourselves: How should companies adapt to the new normal? What options do brands and other players propose? Should they opt for the store or e-store? Under all these premises, the Manifiesto agency will celebrate next Thursday, November 12, at 12:00 p.m.
A virtual coffee that will bring together professionals from different brands: Lorena Poza , head of marketing and Communication at Bizum, Pablo Ruiz , Director Marketing of Ginos Ristorante in Alsea Iberia and Email Data Sandra Sancho , Marketing Professional, specialized in digital transformation and CMO of MatchTrial, who will address which business models will work best this Christmas (in which many shopping centers or gyms will be closed) and what initiatives they must carry out to adapt to new circumstances.
Among other things, experts will share with viewers the keys to how brands' communication has changed or what initiatives they should opt for to generate more engagement. This meeting will focus on the point of sale, which will go from the store to the e-store, it will lay the foundations for how to digitalize for the future of commerce , and on new consumer behaviors. Finally, the experts will identify the five changes that COVID-19 has brought and that, although we do not understand them today, will become opportunities that will be essential tomorrow. If you want to discover how to face the Christmas season, join us next Thursday, November 12 at 12:00 p.m. to have a virtual coffee with big brands. Register here and don't miss this great opportunity. We will wait for you.
A virtual coffee that will bring together professionals from different brands: Lorena Poza , head of marketing and Communication at Bizum, Pablo Ruiz , Director Marketing of Ginos Ristorante in Alsea Iberia and Email Data Sandra Sancho , Marketing Professional, specialized in digital transformation and CMO of MatchTrial, who will address which business models will work best this Christmas (in which many shopping centers or gyms will be closed) and what initiatives they must carry out to adapt to new circumstances.
Among other things, experts will share with viewers the keys to how brands' communication has changed or what initiatives they should opt for to generate more engagement. This meeting will focus on the point of sale, which will go from the store to the e-store, it will lay the foundations for how to digitalize for the future of commerce , and on new consumer behaviors. Finally, the experts will identify the five changes that COVID-19 has brought and that, although we do not understand them today, will become opportunities that will be essential tomorrow. If you want to discover how to face the Christmas season, join us next Thursday, November 12 at 12:00 p.m. to have a virtual coffee with big brands. Register here and don't miss this great opportunity. We will wait for you.